Unit 3 - Creative Media Industries

• Explain what the creative Media Sector is
• State the names of the different sectors that make up the Creative Media Industry
• Key Vocabulary
• State the structure and ownership of the advertising, interactive media and television industry

Create a blog called Unit 3 The creative media sector. Copy and paste the following information - 25 Feb-2015

Activity 1

https://animoto.com/play/jA8Zak3sqKYVlohaeC1DkQ

Tell me your name 

Watch the clip. Write down the name of the Media Sector you think the images represent. Copy and paste this into your blog labeled - Unit 3 Creative Media Industries - 24-Feb-2015

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Activity 2 

Go to 2:13 minutes before and, watch the You Tube video and and write the different sectors of the creative media industries. (http://youtu.be/8Z1MvJQ2TLE) Copy and paste this into your blogs.

Watch the following You Tube Video and tell me something about the the creative media industry (https://www.youtube.com/watch?v=DZZnCobtbzc) copy and paste the you tube video and your answer into your blog. 

Activity 3

match the Key Concept to the Definition and Example. Take a photo of the correct order and upload to your blog.

Key Concept	Definition
Local	Usually refers to the local area

Activity 4

In groups of three, match the correct key concept to the definition by putting a line to the correct answer. Copy and paste this into your blog to complete.

Television	computer games, online games, publishing, development and distribution and hardware manufactures.
Advertising and Marketing	is made up of publicly funded channels, commercial channels, on demand channels.
Computer games	is made up of: print, television, cinema, internet and radio

Activity 5

In your groups, go onto the Internet to help answer the questions below:

copy and paste the grid below and answers the questions in the grid into your blog.

websites that might help www.creativeskillset.org

Advertising
1. What is your favourite TV advert
2. What company made it? Is the company multinational, national or local?
3. Name 4 big advertising agencies in the UK and list some of the adverts they have made.
4. Who is it aimed at?
5. How many people work in advertising in the UK
6. Who regulates in the UK?

Television
1. What is your favourate TV programme?
2. Which company makes it? Is the company multinational, national or local?
3. What is commercial TV?
4. Give 3 examples example of a commercial TV channel?  One of which must include a subscription channel
5. What is a subscription channel?
6. What is publicly funded TV?
7. Give an example of a publicly funded channel
8. What is TV on demand?
9. How many people are employed in television in the UK?
10. Who regulates TV in the UK?

Game Industry
1. Name a computer game your familiar with
2. Which company made the computer game?  Which company developed the game?
3. Is this company multinational? National or local?
4. How many people are employed in the Game industry  in the UK
5. Who regulates the game industry?

This week w/b 2//2/15

Hi everyone - TV advert!

This week you need to finish any filming  you have outstanding (this should only be a bit of final re-shooting if any)

Then, editing your TV advert and adding music and effects. Finally, you will need to think about reviewing your work in a written two page evaluation of or by a vlog to camera.

Berfore you start your evaluatiuon you need to think about designing a questionnaire and then go around College asking the questions and getting responses so you can use the responses in your evaluative comment.

You will need to think about possible questions to ask your target audience dependent on what TV advert you have chosen.

For example: (Next fashion advert) How important is the choice of music by advertisers in next commercials?

How long do you think fashion adverts such as next should be?

How and important is a mixture of locations for fashion adverts and why?

If you were doing the Dolmio advert you might want to ask the following:

Why are stereotypes important in portraying characters and or products in food advertising?

And so on...

You will all need to produce individual evaluations or vlogs with a minimum of 10 questions. The questionnaire will need to be posted on the blog. Then using the evidence  from the questionnaire you can then begin to construct your evaluation. BUT FINISH THE AD FIRST!

Nice!